Course Schedule

Schedule of Topics:

March 14- NO CLASS SPRING BREAK work on Artist Statements, Website

March 28- NO CLASS NCECA Assignment 9 website research due

Syllabus: ART 200-01 Professional Practices: The Business of Art   


The Business of Art: Professional Practices – 50122 – ART 293 – 01

Spring 2019

Thursday 3:20-5:10

Alfred Ceramic Art Museum Seminar Room

Caitlin Brown

(607) 749-0858

Optional textbookGetting Your Sh*t Together The Ultimate Business Manual For Every Practicing Artist   *You are not required to purchase this book. However, it’s only $10 on Amazon, and there are a few copies available at the AU Bookstore. I find this manual to be tremendously helpful.  Companion website  Text for this class will be mostly web resources. Any additional readings will be posted on the blog.

Course Description: The Professional Practices course is an intensive lecture-based study that explores the practical applications of the business of art including presentation, documentation and career planning specific to studio art. This course will cover professional practices in the fine art world as appropriate to emerging artists by providing a foundation of practical information to assist undergraduate and graduate studio majors in building a successful career.

Course Objectives: Preparation for studio art majors for a professional life after college. Topics will include documenting artwork, writing artist statements and resumes, researching employment opportunities and varieties, grant writing, scholarship, exhibition opportunities, assembling promotional material, basic bookkeeping, sales, insurance, taxes and other tools that can support emerging artists. Weekly reading, projects and critiques of projects will culminate in the student submitting an application for one of the following: post-bac programs, residencies or graduate school, grants, exhibitions or employment applications.

Lecture Format: Professional Practices: The Business of Art consists of lectures, discussions, readings, presentations, and demonstrations and is presented online using a class blog and through email communication with the instructor.

Technology Requirements for Students:

  • Access to a computer (Mac or PC) with one of the following operating systems: Windows Vista, Windows 7 greater; Mac OSX 10.5 or greater. An iPad or tablet alone is NOT sufficient.
  • One of the following internet browsers: Firefox, Safari, Chrome, or Internet Explorer
  • Microsoft Office (Word, PowerPoint, Excel) – Adobe Acrobat Reader
  • Facebook:  There is a supplemental Facebook group page on which interesting articles and videos will be posted. Please “friend” Caitlin to be added to the group.

Contact Hours:

  • There will be weekly assignments which include readings and project work.
  • Students are expected to work on projects outside of class
  • Students can reach the instructor in the following ways: email: browncr@alfred.eduor via text (607) 749-0858. The Instructor can be found at the Cohen Gallery  Monday – Friday, 12pm-5pm. Appointments are appreciated but not absolutely necessary.

Assignments: All assignments will be due at the beginning of class on the date specified, either posted to the blog, emailed, or turned in on Canvas (will be specified).

Grading: Seventy  percent (70%) of the grade: Students will be required to complete and submit a professional artist application, which includes images, artist statement, biography, exhibition statement or project proposal, resume/cv and cover letter. Thirty percent (30%)of the grade: evidence of engaging with source materials and text through participation, involvement in group critique and discussion.

70% Assignments

30% Participation: evidence of engaging with source materials and text through involvement in group critique and discussion.

Communication: Send all class related correspondence to Caitlin via email:

Day 13 Allen Term 2018-2019: 1/4

Happy Friday everyone! Please spend the weekend working on Assignment 9,  Assignment 12 and be ready for  Assignment 13 which you can start working on after the 10th. You will receive a link with a One Drive folder for each of your peers where you can find the final documents

Don’t forget Assignment 11…. You should get to the post office, or UPS or FedEx today if you haven’t already…

Also remember to comment on each reading post. See the Week 3 post for a complete list of posts you should be commenting on. These comments are your participation grade so be sure to work on these!

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Day 6: Allen Term 2018-2019 12/24

Good morning,

I am posting Monday’s class early should some of you like to take Monday and Tuesday off.

Your assignments look great so far. I hope you had lovely weekend! Finishing up some projects today. We do not have class tomorrow, but you do have a number of things due on 12/26. Please stay vigilant!

I notice a couple of you are forgetting to insert a read more tag and to mark your post with your name category- and uncheck uncategorized. Please do this on all you posts goin forward. This helps make navigating the blog a lot easier for everyone.

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Artist Statement

I want to make a suggestion to all of you as you work on your artist statements. Really take a close and honest look at your statements and ask yourself the question: “Can I see in my mind’s eye, my work in these words?” Then ask: “Can someone who has never seen my work see my work in these words?”

*NOTE: always follow all application instructions. If an application asks for a 500 word artist statement – do what they say!

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